One Subscription - Endless Support
You're Excited And Growing Your Bump But...
The Birth Club is designed for
women like you—mums who want to take control of their birth journey, get an all encompassing birth education and connect
with like-minded women for support and empowerment, education... everything you need for pregnancy and birth.
First-Time Mums:
You have a choice: you can bury your head in the sand and hope for the best, or you can take charge and give your baby the best possible start in life. Release your fears, connect with like-minded mums, learn from trusted industry leaders, and create a personalised, holistic birth plan that empowers you. Feel prepared, in control, and supported every step of the way—because you deserve more than just a glowing experience.
Second-Time Mums:
You’ve been through it before… but your first birth experience is not something you want to relive. You’re clear on what you want—and what you don’t. You’re tired of mainstream advice that doesn’t align, yet you’re unsure where to turn. Your Birth Club can guide you toward releasing past traumas and creating a beautiful, holistic birth experience—one that leaves you feeling proud, empowered, and truly honoured.
Partners:
Your role in birth is absolutely pivotal. We've seen how partners can truly shape the birth experience, either enhancing it or unintentionally creating challenges. That’s why we’re here to help you connect, be involved, and gain the education you need to support an empowered birth journey. Because let’s face it—it’s so much more than just giving a back massage.
The Challenges of The Mainstream Birth Journey
#1 Navigating the Maternity System
Birth isn't just a mechanical operation of getting your baby out, the health care system we have can make you feel that way. We give you what they can't, a holistic perspective and consistent support the whole way through your birth journey.
#2 Information
Overload
Get
clear and reliable guidance amidst overwhelming options taught by industry
leaders or professionals and a system that will help track the information that's important and relevent to you. We are your pregnancy filters.
#3 Desire for a Natural Birth
Whether you’re planning to birth in a hospital or at home, most women share the desire for a birth that feels as natural as possible. We’ll guide you through the system to achieve a personalised, unmedicated, and natural birth experience—wherever you choose to welcome your baby.
#4 Partner Involvement
When did partners become optional? Birth partners play a pivotal role, and we’re here to help you step into that role with confidence. Our programs are designed to help you become the ultimate pregnancy wing(wo)man—because when you’re empowered, she’s empowered. Together, you can create a truly connected and supportive birth experience.
The supported Pregnancy and Birthing Journey
Community. Connection. Birth Education
The Birth Club
Your Birth Journey Club
You wouldn’t run a marathon without training!
think of us as your personal trainer meets Coach,
preparing you for the ultimate nine-month journey.
30-Day Love It or Leave It
Your Birth Journey is the perfect
fit for mums who want to feel empowered, informed, and supported during
pregnancy and birth. If you don’t love the program within the first 30 days,
we’ll give you a full refund.
Our mission is to help you achieve the confident, connected birth experience you deserve! Come join us as we recreate the pregnancy and birth journey for generations of women.
Our mission is to help you achieve the confident, connected birth experience you deserve! Come join us as we recreate the pregnancy and birth journey for generations of women.
Here's how it works
confidence, calmness, Connection
and education that you can't get anywhere else
Meet Your Dedicated Doula
Ever wished you had one go-to person throughout your entire pregnancy and postpartum journey—someone who knows you, your birth preferences, and your fears? Now you do. After enrolment, book your first session and meet the person who is your guide all the way through.
Write your awesome label here.
Write your awesome label here.
Start Your Weekly Workshops
Each week, our live, interactive workshops cover everything from avoiding unnecessary interventions to newborn sleep, breastfeeding, and postpartum recovery. Join live or catch the replays—either way, you’ll walk away with expert knowledge and a support system.
Join Our Midwife Q&A
Every month, Jaimee—ACM Midwife of The Year '24 —hosts a Q&A to answer your most pressing questions about pregnancy, birth, and postpartum. No more sifting through Google or waiting weeks for clarity. Submit them ahead of time or ask in the session.
Write your awesome label here.
Write your awesome label here.
Monthly Couples Birth Class
Your birth partner wants to help—but do they know how? These bite-sized, practical classes give your partner the confidence to support you in the birth room. From hands-on comfort techniques to knowing when (and how) to advocate for you.
Book Your Private Consults
Get up to $300 in BirthTools Bonus Credit—covering between 2-3 sessions with our directory of top-tier professionals, fully included in your membership. Choose from birth debriefs, lactation consultants, mental health support, nutritionists, and more—so you get expert guidance when you need it most, without the extra cost.
Write your awesome label here.
Write your awesome label here.
Build Your Birth Plan
A few weeks before your due, your dedicated doula will reach out to schedule your Birth Planning Strategy Session. Armed with the months of knowledge, craft a flexible, informed plan tailored to you—covering your rights, preferences, and every “what if” scenario, so you feel prepared for whatever happens.
New Mums-Coffee Club
The benefit of our community doesn't end just because you've given birth. Keep in touch with the friends you've made or simply join one of our doula-run postpartum topic discussions to support you through these early weeks and months. No more pressure to leave the house for connection. Simply dial in to our nap friendly sessions!
Write your awesome label here.
The next click will Give you
confidence, calmness, Connection
and education that you can't get anywhere else
Join BirthTools "The Birth Club" and transform
your birth
experience into one of confidence, connection, and empowerment.
experience into one of confidence, connection, and empowerment.
Easy as one, two, three
Choose your plan
Bronze: Trial Plan
$349/upfront
Get a full month of expert guidance, birth preparation, and postpartum support—no commitment, just confidence!
-
On-boarding call with your doula
-
Monthly plan applied after trial period
-
Not eligible for $300 bonus credit until membership committment
Silver: Monthly Plan
$349/mo
Stay supported every step of the way with flexible monthly payments for six months of expert-led birth and postpartum care.
-
Onboarding call with your doula
-
6 months membership
-
$300 bonus credit applied after 2 instalment
Gold: Pay-In Full
$1799
Pay once, save more, and enjoy complete access for 7 months of expert guidance, workshops, and support at the best value.
-
On-boarding call with your doula
-
6 month membership + 1 bonus month
-
$300 bonus credit for private sessions
When you sign up today
You'll Get These Bonuses
The Missing Manual
Your Step-By-Step Guide to Pregnancy
Your ultimate guide to navigating antenatal appointments, packed with insights, recommendations, and alternative options. Know what to expect at every stage of your pregnancy journey so you can advocate for your needs. Ensure a smoother and more informed pregnancy experience.
BirthTools
On-Demand Birth Program
The only birthing class that delivers unfiltered truths and practical strategies through our 6-unit online video program, tailored for women who've encountered challenging birth stories or experienced them firsthand, empowering them to achieve a positive birth experience tailored to their needs.
Confident Postpartum
Comprehensive Wellness Series
Enjoy our bite sized insights from Alison Frendin, BirthTools in house postpartum trainer offering advice on physical recovery expectations and strategies. Learn practical tips and insights to support your physical recovery journey post-birth. Feel empowered and prepared to prioritize self-care and navigate the postpartum period with confidence.
Our teachers
Meet our core team
Jade van Dijk
Director & Doula
Jade is the founder of BirthTools, a dedicated birth educator and doula, and passionate advocate for mother-led birth, unwavering in her respect for women’s choices—including those in the freebirth space. With a passion for advocacy, she empowers families with the knowledge and support they need for a positive birth experience.
Jaimee Smith
Lead Midwife & Pregnancy Guide
Jaimee is our highly experienced registered midwife who was awarded ACM's Midwife of Year 2024 and runs a business where she offers 1:1 midwifery mentorship, workshops and coaching for midwives. With a career spanning both private practice and hospital settings she values relationship-based care that is woman-centred and evidence-based.
Ashley Winning
VBAC Doula & Homebirth Mentor
Ashley works intimately with pregnant women planning vaginal births after caesarean (VBAC) and homebirths. She specialises in helping women navigate fear and mindset challenges, providing essential emotional support so they feel heard, seen, and validated as they walk the steps of mothering.
upcoming workshops & sessions
The Birth Club Calendar
Your Birth Journey Begins Now...
My name is Jade van Dijk and I’ve been doing this work since I became a mother myself, after birthing my own twins vaginally and realizing just how much support exists beyond what the maternity system provides.
What I know to be true is that while birth preparation is pivotal to a trauma-free experience, so many women overlook the importance of preparing for the postpartum journey as well.
Unlike hospitals or providers who have their own agendas, my only goal is to support you on your terms. That’s why my clients see incredible results—79% have vaginal births, only 21% opt for an epidural, and 85% are still breastfeeding at ten months.
What I know to be true is that while birth preparation is pivotal to a trauma-free experience, so many women overlook the importance of preparing for the postpartum journey as well.
Unlike hospitals or providers who have their own agendas, my only goal is to support you on your terms. That’s why my clients see incredible results—79% have vaginal births, only 21% opt for an epidural, and 85% are still breastfeeding at ten months.
Write your awesome label here.
subscribe to our newsletter
get our birthy reads
Thank you!
Created with
